Tuesday, August 25, 2009

Juadah Ramadhan

berhati-hati membeli juadah di gerai. makan makanan kurang berkhasiat mengundang kesihatan diri yang tidak baik. Banyak kandungan minyak yang boleh mengundang sakit jantung dengan kadar kolestrol yang tinggi akan menyusahkan hidup anda. hati-hati ketika makan.


Ramadan jana keperibadian mulia

Syiar Ramadan

RAMADAN saban tahun datang dengan penuh rahmat dan berkat. Kecil 
besar, tua muda dan miskin kaya akan merasai nikmat serta kehebatan 
ganjaran beribadah di bulan yang tiada sempadan ini. 

Selain disyariatkan berpuasa selama sebulan, umat Islam digalak 
meningkatkan tahap dan kapasiti ibadah wajib dan sunat pada tahap 
maksimum tanpa perlu berlengah lagi.

Dengan janji ganjaran pahala berlipat kali ganda dan pintu keampunan yang 
terbuka luas, maka di bulan inilah peluang terbaik bagi umat Islam merebut 
kesempatan beramal sebanyak mungkin. 

Di samping itu, amalan berbentuk kemanusiaan juga perlu diperluaskan 
seperti memuliakan anak- anak yatim dan menggembirakan fakir miskin 
sepanjang bulan Ramadan adalah sangat terpuji dan amat digalakkan. 

Ramadan turut mengajar kita erti insan dan keinsanan di mana pada saat 
kita kekenyangan dengan makanan yang melimpah ruah, perlulah kita 
ingatkan mereka yang tidak mampu dan sekadar makan apa yang ada. 
Manakala di kala kita berbuka secara ala carte, mereka berbuka ala kadar 
sahaja. Oleh demikian, sikap suka membazir, boros dan membeli juadah 
berbuka secara berlebihan hendaklah dihentikan agar falsafah puasa dapat 
direalisasikan dengan jayanya.

Selanjutnya, amat rugi jika kita masih alpa, lalai dan sibuk dengan rutin 
harian biarpun sudah lebih seminggu berpuasa yang menyebabkan kita 
terlepas peluang serta pakej ibadah yang cukup istimewa ini memandangkan 
Ramadan hanya datang setahun sekali sahaja. 

Pada tahun hadapan belum tentu kita akan bertemu lagi dengan bulan khas 
yang disediakan satu malam yang lebih baik daripada seribu bulan ini.

Biarpun kita mungkin dibebani dengan tugas dan tanggungjawab lain, namun 
di kesempatan Ramadan kali ini perlu diberikan keutamaan serta merancang 
jadual kerja harian sebaik mungkin agar tidak mengganggu 
program menghidupkan Ramadan yang sepatutnya diurus lebih awal. 
Sehebat dan sebijak mana kita mengurus syarikat dan perusahaan, maka 
begitulah juga pengurusan dan pentadbiran 'ihya' Ramadhan yang mesti 
lebih diutamakan.

Dalam pada itu, majikan Islam dan bukan Islam juga perlu peka serta prihatin 
dengan pengisian Ramadan di tempat kerja iaitu dengan menyediakan 
aktiviti serta program khusus bagi memudahkan para pekerja melaksanakan 
ibadah wajib dan sunat seperti majlis berbuka, bersahur, kemudahan 
bertarawih, waktu senggang untuk membaca al-Quran, majlis tazkirah 
Ramadan dan sebagainya.

Secara simboliknya, Ramadan adalah institusi yang mampu menjana 
keperibadian mulia dan modal insan yang berakhlak tinggi serta melatih 
setiap individu menjadi muslim sejati dalam apa jua perkara yang dilakukan. 

Segala pantang larang ketika berpuasa sebenarnya mempunyai hikmah 
yang tersendiri dan merupakan medan kekuatan serta persiapan kepada 
seseorang untuk berhadapan dengan segala cabaran dan dugaan.

Monday, August 24, 2009

Cadangan motorsikal tidak boleh masuk Pusat Bandaraya KL

Saya tidak berapa setuju dengan idea ini..menambahkan kesesakan di LRT dan kereta di jalanraya.Walaupun tujuannya hendak mengurangkan jenayah samun tapi sekiranya dipraktikkan akan menyebabkan semakin teruk kesesakan nanti.Hal ini kerana rakyat Malaysia mahukan keselesaan maksima untuk ruang persendirian. Dapat dilihat sebahagian orang ramai yang bekerja di Kuala Lumpur menggunakan motosikal yang datang dari kawasan bandar satelit sekitar dengan radius melebihi 100km seperti dari Tanjung Malim, Seremban dan Kuala Selangor. Sekiranya pilihan kenderaan sebegini dilarang maka mereka akan tetap menggunakan kereta sebagai alternatif untuk keselesaan berbanding dengan LRT. Seharusnya digalakkan motorsikal dan basikal memasuki bandar akan tetapi menghadkan atau meletakkan syarat kepada motosikal jenis berkuasa empat lejang sahaja seperti Yamaha LC135, dan Modenas 110. Bagi motosikal dua lejang pula seperti Yamaha RXZ, TZM dan motosikal berkuasa 600cc keatas boleh dikenakan larangan memasuki Pusat Bandaraya Kuala Lumpur.Kita perlu membenarkan penggunaan motosikal 4 lejang yang mempunyai kapasiti enjin 150cc kebawah. sehingga pengangkutan awam bertaraf dunia dapat ditunaikan, barulah cadangan melarang motosikal memasuki Pusat Bandar dilihat lebih praktikal.

Tingkatkan kemudahan pengangkutan awam

KUALA LUMPUR 31 Okt. - Sistem pengangkutan awam perlu 
dipertingkatkan sebelum melaksanakan sebarang cadangan untuk melarang 
motosikal daripada memasuki bandar-bandar besar di seluruh negara.

Ketua Pengarah Jabatan Keselamatan Jalan Raya (JKJR), Datuk Suret 
Singh berkata, pihaknya sememangnya bersetuju dengan cadangan 
larangan itu yang disifatkan memberikan banyak kebaikan kepada orang 
ramai terutamanya bagi menangani kes ragut dan kesesakan lalu lintas.

"Bagaimanapun, untuk melaksanakan larangan tersebut, pengangkutan 
kenderaan awam juga perlu terlebih dahulu memastikan mutu perkhidmatan 
mereka dipertingkatkan lagi.

''Kita tidak boleh menolak bahawa motosikal adalah salah satu kenderaan 
yang digunakan oleh ramai orang,'' katanya selepas kempen pemakaian tali 
pinggang keledar penumpang belakang di Plaza Tol Sungai Besi di sini hari 
ini.

Beliau berkata demikian ketika diminta mengulas kenyataan Ketua Polis 
Negara, Tan Sri Musa Hassan hari ini yang menyatakan polis mungkin 
mencadangkan kepada kerajaan agar larangan penggunaan motosikal di 
dalam kawasan bandar-bandar besar di seluruh negara dilaksanakan.

Musa berkata, cadangan itu antara lainnya sebagai langkah mengurangkan 
kes ragut di negara ini.

Malaysian Facebook

Hari ini saya kongsikan sebuah artikel yang diperolehi daripada Pangkalan Data BLIS tentang Facebook.


Saying it online

THE GROWTH OF ONLINE social media has been fast, sizeable and
international. So has its impact. Of the many recent trends that have
challenged existing modes of brand communications, online social
networking stands out as one of the most important.
  In the world of brand-building, there is nothing more compelling than
word-of-mouth. In this sense, informal online networks, which can stretch
up to around 100 on average, tend to be more `prolific'. Experiences, good
or bad, can be shared fast and wide.
  An estimate of between 700,000 and 1.3 million blog posts are made
everyday. Facebook, the world's fastest growing social networking site,
had at the end of last month over 175 million active users globally, 4.9
million of them in Southeast Asia.
  According to Interactive Hub Sdn Bhd, the advertising sales
representative of Facebook in Malaysia, there are currently 1.13 million
active Facebook users in the country, compared with only 760,000 in
October 2008. This means Facebook had on average grown an astounding
100,000 plus every month.
  Some 42% of Malaysian Facebook users log in daily (compared with 51%
globally). On average, Malaysian users spend an average of 21.1 minutes
per usage day on the site (global average: 25 minutes).
  According to Synovate's PAX survey 2008 results released in November
2008, 80% of affluent Malaysians use social networking sites. Friendster
is the most popular social networking site for affluent Malaysians (54%),
followed by Facebook (32%) and Windows Live Spaced. Affluent Malaysians in
this survey are termed as professionals with a combined household income
of RM5,000 and above.
  Following the meteoric rise of Facebook, the figures may have changed
somewhat, but the fact remains that affluent Malaysians do actively
participate in social networking sites.
  Whilst TV, print and other media remain popular for advertisers to get
their messages across, social media offers a wide scope to engage and
interact with the consumer, notes Synovate Malaysia managing director
Steve Murphy.
  `Creating conversations via social media allows marketers and their
target audiences to come closer together. With eight in 10 (affluent)
Malaysians using social media in the past month, this is a golden chance
to build bonds with customers and turn the brand into a wider, deeper
experience.
  `Coupled with other online tools such as search, video, blogs and games,
it's an opportunity not to miss in today's tough market. Analogue mindsets
are no longer appropriate,' he says.
  Andreas Vogiatzakis, managing director of media specialist Omnicrom
Media Group (OMG) in Malaysia, notes that social media offer brand owners
the opportunity to gain valuable consumer insights, expand brand
awareness, build brand reputation and loyalty, and more actively engage
the consumer.
  Social media as an advertising platform, he notices, is gaining
acceptance and support, `especially in this year of troubled financial
times, when we have the opportunity to engage with our consumers on a more
"sentimental" level.'
  Local advertisers are increasingly becoming aware of the significance of
social media and the value it brings to their communication mix, notes
Starcom IP Malaysia, the online arm of media specialist Starcom Mediavest
group.
  Starcom IP strategy director Hieu Kau Sern reckons that as more brands
explore social media, their success in creating exciting and engaging
digital campaigns will generate confidence.
  `There is no doubt that with the calibre of our local marketers, social
media will grow from being part of marketing experiments to a vital
marketing strategy component in the future. With social media becoming
increasingly integral to our daily lives, this change is inevitable,' he
says.
  The key to social media is participation, adds Hieu's associate Ang Ker
Loon. He notes that consumers, especially the younger generation, are
increasingly ignoring messages pushed by the traditional `one-way
communication' media and turning to their peers instead.
  `Participation is a very important idea because it produces a kind of
shared stake or responsibility - an ongoing relationship. Consumers today
want to be a part of something bigger, to be able to voice out and be
heard, to make personal contributions; and most of all, to be able to
connect and share with friends and strangers alike in an environment that
thrives on peer acknowledgement and appraisal,' he says.
  As such, it is imperative to treat brand communication via social media
as dialogues.
  `As in any dialogue,' Vogiatzakis stresses, `we should be ready to
follow through and engage ourselves with the consumers who interact with
our platform and create trust. Moreover, we should enable the engaged
consumers to have the freedom of opinion and speech, and we need to be
ready to accept criticism. Just as in any healthy relationship, a
constructive dialogue will enhance our standing with the responding side,
and will elevate our brand image and affinity,' he maintains.
  OMG Malaysia Digital head Danny Chin highlights the need to set goals
and define the target audiences before embarking on any social media
marketing campaign. `Without a clear understanding of what we want to
achieve and who we want to reach, our campaigns will not be focused and
the results may be fragmented and weak,' he warns.
  While social media has its attractions, most marketers are reluctant to
jump on the bandwagon. Their main concern is control.
  Though social media holds a huge potential of how a brand can redefine
customer/user engagement, there is no control over how content is created
(or re-created), distributed, or consumed. Ironically, increasingly more
chatter about a brand is originating from outside the control of the brand
owners, anyway.
  OMG advises marketers thinking of adopting social media to be ready to
create an open and honest dialogue with the participants.
  `Be honest and open - a brand should behave in the same way as a user.
Any brand can successfully use and leverage social media platforms, as
long as there is relevancy, ease of use, and a perceived value, especially
emotional, to the engagement of the consumer. But if there is a mismatch
between the fundamental values of our brand and the context of the social
networking environment, the recipe won't work,' Vogiatzakis offers.
  Starcom IP adds that marketers have to be bold enough to experiment with
social media while taking precautionary measures.
  `They should not treat social media advertising as a silver bullet.
There isn't a sure-fire way of navigating through social media and the
right social media marketing formula can only be achieved with continuous
trial, inventive approaches, and the right support from all-round
integrated communication plans that not only involve social media, but
traditional media components as well, synergistically functioning,' Hieu
says.
      (END) Source : Malaysian Business